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Privacy Policy

This Website is owned by Alchemy Parts Ltd (hereafter “Company”) , a company registered in England and Wales.

We take user privacy seriously and take reasonable efforts to protect it. We have created this Privacy Policy (hereafter “Policy”) in order to share with you our information collection and use practices. AS MORE CLEARLY DEFINED HEREIN, WE WILL NEVER KNOWINGLY SELL OR ASSIGN YOUR PERSONAL INFORMATION WITHOUT YOUR KNOWLEDGE AND/OR APPROVAL. Please read this Policy carefully before sharing any personally identifiable information described below.

By using, registering or placing an order on this website at https://www.alchemyparts.co.uk/, you consent to the collection, use and transfer of your information under the terms of this policy. Since this is a growing web site and because Internet technologies are constantly evolving, this Policy is subject to change at any time and any changes will be posted on this page.

This Policy works hand-in-hand with the Terms and Conditions of Use, found elsewhere on the web site.

For the purposes of the Data protection Act 1998, the Data Controller is Alchemy Parts Ltd of Unit 4, Potters Bar, Hertfordshire, United Kingdom, EN6 3JN, (info@alchemyparts.co.uk).

What personally identifiable information does the Company collect and how is it used?

When you visit, register or order products or services on https://www.alchemyparts.co.uk/ you may be asked to, or of your own volition, provide information from which you can be identified, including your name, email address, home or business address etc as well as text you may upload and other technical data such as the IP address of the machine you use. The Company will not collect such information from users while they use the web site unless they voluntarily provide it to us and authorise us to collect such information. Users may provide other information about themselves from which they can be identified.

The Company may use or disclose all such information in order to:

  • fulfil a sale of a product or service including sharing such information with its partners and suppliers
  • carry out the service as requested by you
  • support marketing activities
  • to respond to other inquires or requests by you
  • to provide information about specials, sales or new products or services that you will introduce in the future.


and will retain such information for the following period of time: e may also disclose personally identifiable information in the establishment or exercise of legal rights or defences against legal claims, to comply with applicable laws or regulations, to comply with a valid legal process, such as a search warrant, subpoena or court order or to investigate suspected fraud or a violation of our Terms and Conditions of Use. We will never sell user information to any 3rd-party not affiliated with the Company, without your specific and unambiguous consent, except in connection with the sale or merger of the Company or the division responsible for such services provided.

User may ‘opt out’ by contacting customer service at info@alchemyparts.co.uk.

The Company may, from time to time, send or post surveys or requests for your feedback in order to help us make our web site and services better. Any responses we receive from users will be used only to evaluate our web site and services and no personally identifiable information from respondents will be shared with any non-employees of Company, except that information provided in the Feedback/Comments areas.

If you are chosen for a promotion or as a winner in a contest, you give the Company permission to use your name, image and other information about you, for marketing purposes.

To maintain customer service standards and to assist staff training, we may record and monitor incoming calls.

What non-personally identifiable information does the company collect and how is it used?

The Company collects and tracks certain non-personally identifiable information, including, but not limited to, IP numbers and browser type, access times, domain names, usage habits and other information which does not specifically identify any individual.

Does Alchemy Parts Ltd have a newsletter?

The Company regularly sends out a Newsletter via email (hereinafter "Newsletter") to all Users (unless they have ‘opted-out’). In these Newsletters, we may inform you about new features from Alchemy Parts Ltd and about the upcoming week’s events or special promotions.

User may choose to unsubscribe from the Newsletter at any time by sending an email to Customer Service at info@alchemyparts.co.uk.

Disclosure of your information

The information you provide to us may be accessed by or given to third parties who act for us for the purposes set out in this policy or for other purposes approved by you. Those parties process information, fulfil and deliver orders, process credit card payments and provide support services on our behalf. We may also pass aggregate information on the usage of our website to third parties but this will not include information that can be used to identify you.

Where you have consented when providing us with your details, we may also allow other companies in our group, to contact you occasionally about products and services which may be of interest to you. They may contact you by e-mail. If you change your mind about being contacted by these companies in the future, please let us know at info@alchemyparts.co.uk.

You agree that we may disclose your identity and contact details to (1) any third party who claims to us that any material posted or uploaded by you to our site constitutes a violation of their intellectual property rights or their rights of privacy, and (2) to other companies and organisations for the purposes of fraud protection and credit risk reduction.

Finally, if our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk.

Unless required to do so by law, we will not otherwise share, sell or distribute any of the information you provide to us without your consent.

Does the Company use cookies? 

This website uses cookies. We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website.

Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

Necessary (3)

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Name

Provider

Purpose

Expiry

Type

[SessionID#27]

paypal.com

Unclassified

Session

HTTP Cookie

__cfduid

feefo.com

Used by the content network, Cloudflare, to identify trusted web traffic.

1 year

HTTP Cookie

CookieConsent

alchemyparts.co.uk

Stores the user's cookie consent state for the current domain

1 year

HTTP Cookie

Statistics (11)

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Name

Provider

Purpose

Expiry

Type

@@History/@@scroll|# [x3]

accounts.google.com
alchemyparts.co.uk
youtube.com

Unclassified

Persistent

HTML Local Storage

__utma

alchemyparts.co.uk

Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics.

2 years

HTTP Cookie

__utmb

alchemyparts.co.uk

Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit.

Session

HTTP Cookie

__utmc

alchemyparts.co.uk

Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a website visit.

Session

HTTP Cookie

__utmt

alchemyparts.co.uk

Used to throttle the speed of requests to the server.

Session

HTTP Cookie

__utmv

alchemyparts.co.uk

Saves user-defined tracking parameters for use in Google Analytics.

Session

HTTP Cookie

__utmz

alchemyparts.co.uk

Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics.

6 months

HTTP Cookie

_at.hist.# [x2]

accounts.google.com
alchemyparts.co.uk

Used by the social sharing platform AddThis to store the user's usage history of the AddThis sharing widget

Persistent

HTML Local Storage

Marketing (27)

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Name

Provider

Purpose

Expiry

Type

__atuvc

alchemyparts.co.uk

Updates the counter of a website's social sharing features.

1 year

HTTP Cookie

__atuvs

alchemyparts.co.uk

Ensures that the updated counter is displayed to the user if a page is shared with the social sharing service, AddThis.

Session

HTTP Cookie

01AI

abmr.net

Used for gathering anonymous technical information regarding the user's browser, operating system, IP address and screen resolution as well as the user's navigation on the website.

1 year

HTTP Cookie

at-lojson-cache-# [x2]

accounts.google.com
alchemyparts.co.uk

Used by the social sharing platform AddThis

Persistent

HTML Local Storage

bt2

addthis.com

Used by the social sharing platform AddThis to keep a record of parts of the site that has been visited in order to recommend other parts of the site

255 days

HTTP Cookie

di2

addthis.com

Unclassified

1 year

HTTP Cookie

GPS

youtube.com

Registers a unique ID on mobile devices to enable tracking based on geographical GPS location.

Session

HTTP Cookie

IDE

doubleclick.net

Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

2 years

HTTP Cookie

loc

addthis.com

Geolocation, which is used to help providers determine how users who share information with each other are geographically located (state level).

1 year

HTTP Cookie

mus

addthis.com

Unclassified

1 year

HTTP Cookie

NID

google.com

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

6 months

HTTP Cookie

ouid

addthis.com

Unclassified

1 year

HTTP Cookie

SEUNCY

semasio.net

Registers a unique ID that identifies the user's device for return visits.

179 days

HTTP Cookie

TapAd_DID

tapad.com

Used to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.

2 months

HTTP Cookie

TapAd_TS

tapad.com

Used to determine what type of devices (smartphones, tablets, computers, TVs etc.) is used by a user.

2 months

HTTP Cookie

TDCPM

adsrvr.org

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

1 year

HTTP Cookie

TDID

adsrvr.org

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

1 year

HTTP Cookie

test_cookie

doubleclick.net

Used to check if the user's browser supports cookies.

Session

HTTP Cookie

uid

addthis.com

Creates a unique, machine-generated user ID. AddThis, which is owned by Clearspring Technologies, uses the user ID to make it possible for the user to share content across social networks and provide detailed statistics to various providers.

1 year

HTTP Cookie

uuid

mathtag.com

Collects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads.

1 year

HTTP Cookie

uuid2

adnxs.com

Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

3 months

HTTP Cookie

uvc

addthis.com

Detects how often the social sharing service, AddThis, encounters the same user.

1 year

HTTP Cookie

vc

addthis.com

Used by the social sharing platform AddThis

1 year

HTTP Cookie

VISITOR_INFO1_LIVE

youtube.com

Tries to estimate the users' bandwidth on pages with integrated YouTube videos.

179 days

HTTP Cookie

xtc

addthis.com

Registers the user's sharing of content via social media.

1 year

HTTP Cookie

YSC

youtube.com

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

Session

HTTP Cookie

Unclassified (19)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

Name

Provider

Purpose

Expiry

Type

akavpau_ppsd

paypal.com

Unclassified

Session

HTTP Cookie

beacon_id

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_lnd

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_ratr

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_ref

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_reftyp

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_typ

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_vid

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

beacon_vis

alchemyparts.co.uk

Unclassified

1 year

HTTP Cookie

events/pixel

alchemyparts.co.uk

Unclassified

Session

Pixel Tracker

fornax_anonymousId

alchemyparts.co.uk

Unclassified

10 years

HTTP Cookie

index.php

alchemyparts.co.uk

Unclassified

Session

Pixel Tracker

landing_site

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

lastVisitedCategory

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

PYPF

paypalobjects.com

Unclassified

27 days

HTTP Cookie

sentisum_session

alchemyparts.co.uk

Unclassified

13 days

HTTP Cookie

SHOP_SESSION_TOKEN

alchemyparts.co.uk

Unclassified

6 days

HTTP Cookie

STORE_VISITOR

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

viewPosts[limit]

alchemyparts.co.uk

Unclassified

Session

HTTP Cookie

 

Is my information private with company merchants and advertisers?

The Company web site may contain links to various 3rd-party web sites and the external web sites of our advertisers and/or 3rd-party partners. Each of these web sites may have a privacy policy that differs from that of the Company. This Policy does not cover the privacy policies of other web sites. We urge you to check the privacy policies of each web site that you may visit or interact with.

The only Voluntary Information that may be shared between Company and one of our partner web sites is that which pertains to information used in the furtherance of tracking an order and providing you with correct information regarding same.

Order information, including order numbers and amounts, may be available to the Company, affiliate merchants and 3rd-party affiliate program management companies, for accurate tracking purposes. The Company will not release this information to other parties unless you request it.

The Company provides banner and other advertising on its web site, from Google and other third parties, that may place and read cookies on your browser, or use web beacons to collect information in the course of advertisements being served. If you are concerned about your privacy regarding these advertisements, please refer to Google’s (or other third party) privacy policies.

What about data security?

We employ security measures to protect, so far as reasonably possible, your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. We will retain your information for a reasonable period or as long as the law requires or permits.

The Company requires that our advertisers and partners ensure the security of the data that users provide to them, however, in the event of a breach of their security measures, you agree that the Company will not be liable for any losses or damages.

The Company limits access to personal information about users to employees, for whom we reasonably believe it is necessary, in order to provide products or services.

May I see the information the Company collects about me?

You are entitled to see the personal information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us at info@alchemyparts.co.uk. We do not raise any charge in providing you with details of the information we hold about you, but we may raise a charge where such requests are manifestly unfounded or excessive, in particular because of their repetitive character, we may either charge a reasonable fee taking into account the administrative costs of providing the information or communication or taking the action requested or refuse to act on the request.

Can I Opt-out?

The Company gives users the option to remove personally identifiable information from our list of active users.

You may also choose to opt-out of certain communications from the Company, such as our Newsletter.

If you want to unsubscribe or opt-out of communications from us, send an email to Customer Service at admin@alchemyparts.co.uk. We will respond within 48 hours.

The Company is not responsible for removing personally identifiable information from the lists of any 3rd-party partner or advertiser who has previously been provided your information in accordance with this Policy.

Where is the web site located?

The Company web site is maintained in the United Kingdom. If you are located outside of the U.K., by using the web site, you authorise the import of you information and its use, as specified in this Policy.

What is the minimum age to use this website

Use of https://www.alchemyparts.co.uk/ and products/services are intended for persons who are eighteen (18) years or older, or business entities.

If proof comes to the attention of the Company that an individual user is under the age of eighteen (18) years, and is accessing our services and/or products without the consent, approval or authorisation of their parents or legal guardian or other person with legally recognised parental authority, the Company will immediately terminate such account.

Will there be changes to this Privacy Policy?

The Company reserves the right to amend this Policy at any time, in the event that this becomes necessary after initial release, or in the event that it becomes necessary with respect to additional, deleted, modified or amended services provided by Company.

The Company will not personally notify you of any amendments to this Policy. Users are urged to check this Policy frequently in order to determine whether any changes have been made. Users understand and agree that continued use of the Company web site assumes that they have read and accepted this Policy, as it may be amended from time to time.

Where can I access this policy?

This Policy is accessible from the Home Page of the Company web site, under the link “Privacy Policy".

Spy ware

The Company never uses or installs spy ware on user computers, nor do we use spy ware to retrieve information from user computers.

Your California Privacy Rights

IF YOU ARE A USER IN CALIFORNIA, USA: The State of California, USA, has passed legislation requiring certain specific disclosures be made available to California residents who use the Internet and provide information that may be used for marketing purposes. That legislation requires any business that discloses a customer's personal information (as defined by the “Act”) to any 3rd-party, for direct marketing purposes, to provide the customer a method for obtaining the names, addresses and certain other specified details of anyone who might have received that personal information. If you are a California resident you may request this information from Company by writing to:
Alchemy Parts Ltd,
Unit 4,
Knuway House,
Potters Bar,
Hertfordshire,
United Kingdom,
EN6 3JN,
Attn: California, USA Privacy Rights.

or by sending an e-mail, with “California, USA Privacy Rights” in the subject line, to info@alchemyparts.co.uk. Alchemy Parts Ltd is not obligated to respond to more than one such request from User per calendar year.

Section Titles

The section titles used in this Policy are purely for convenience and carry with them no legal or contractual effect.

Payment Partners

The Company accepts Stripe and PayPal as a payment options, and all users are subject to their individual terms of use, privacy policies and other legal requirements, which users can review at the following links: https://stripe.com/gb  and https://www.paypal.com/uk/
Users are encouraged to review the Terms of Use, Privacy Policy and other legal disclosures of payment partners.

Contact

All comments, queries and requests relating to our use of your information are welcomed and should be addressed to info@alchemyparts.co.uk.

What is the effective date of this privacy policy?

This Privacy Policy was last updated, and became effective, on 14/05/2018.

PRIVACY REQUESTS 

Your rights to erasure: Please send us your an erasure request to admin@alchemyparts.co.uk. This will delete and anonymise any data you had with us such as shipping & billing details, any product reviews you may have left etc.

Your rights to rectification: Please send us your an rectification request to admin@alchemyparts.co.uk.

Complaints: Please submit a complaint by email to admin@alchemyparts.co.uk. We will review your complaint and do our best to solve any concerns you may have.

Your Rights to Access: You can request what data we have about you stored on our systems by emailing us at admin@alchemyparts.co.uk. If you are concerned with what we have stored, you may either excercise your right to deletion or remove elements of data about you that we have stored. Please email us at admin@alchemyparts.co.uk with your request.